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Shop Talk - Emily LaBorde

Owner, Dry Bar Bleu

Cheryl Gerber Photographs

Why a blowdry bar?
I stumbled upon a blow dry bar in New York City and knew I had to introduce this great concept to New Orleans.

What makes Dry Bar Bleu different from other places offering blow drys?
I believe Dry Bar Bleu (dBb) is one of the only true blow dry bars, meaning it isn’t located in an existing hair salon.

What’s up with all the extras?
Little luxuries such as purse hooks, cucumber water and a stocked candy bar are important. Individual iPads let clients surf the Internet and view hairstyles straight from dBb’s Pinterest page.

Where did the name Dry Bar Bleu come from?
Our hairstyles are named after how you like your favorite cocktail–Shaken, On the Rocks, With a Twist; I added “Bleu” and it stuck.

Why do you think women love having blowouts?
You can never do your hair quite like a professional. In addition, dBb offers women that confidence boost you enjoy from a fabulous blowout.

You offer memberships; how do those work?
We offer three-, six-, nine- or 12-pack pre-paid Bar Tabs. Memberships combine two or four blowouts, a scalp massage and 10 percent discount on products.

What product line do you use at Dry Bar Bleu?
dBb is the only salon in Louisiana retailing Living Proof – an amazing, sulfate-free line co-owned by Jennifer Anniston.

Whose hair do you most admire?
The Duchess of Cambridge; she has the perfect amount of bounce, not too styled, not too flat. 


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